Logo Design & Promotional Graphics
Impact Travel Alliance is a global non-profit which seeks to explore ways in which travel might positively change the world. I worked closely with founder and Executive Director Kelley Louise to develop a logo for her website, socials, and merchandise.
Kelley and I worked through several rounds of logo development until we landed on the one you see here—a bold logo that hints at movement emphasized through a single-perspective shift, giving the feeling of forward progression, similar to New York’s MTA logo.